Let’s not kid ourselves, the biggest threat to organisations from GDPR is running the risk of massive fines.
In saying that, GDPR law is not about handing our fines, it’s about putting the rights of the individual first.
Before a fine is handed out, a serious of sanctions take place.
Whilst it may not be financial to begin with, it will definitely place a massive dent in the reputation of the offending party. When you lose the trust with your audience and/or your staff, it’s pretty much game over.
One thing is for certain, there is no room for complacency, not matter where in the world you are.